Insurance aggregator, a full year of Meta lead generation built from zero
Jan – Dec 2025, ongoing · Performance Marketer · Takaful Bazaar, Karachi
The problem
Nothing was in place. No Business Manager, no conversion tracking, no GA4, the website was not indexed, there were no dedicated landing pages, and no campaign had ever run.
What I did
Built the setup from the ground up, Business Manager, conversion tracking, GA4, indexing and dedicated landing pages. Then ran and managed lead generation across the full year, scaling the campaigns that held their cost per lead.
The result
Rs 2.95M in managed ad spend across 82 campaigns and 23 million impressions over 2025. The eight largest campaigns alone produced 34,334 leads at Rs 48.41 each. The account is still running.
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Want results like these for your business?
Tell me about your offer and current ad spend, and I will tell you what I would change first.